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Exit strategies from social media
by Michael Dettbarn, Oxfam Germany published Aug 18, 2010
So what happens when your campaign is over? Whether you've met your goals, or just choose to move on, what do you do with all those email addresses, fans and all that fabulous content? Michael Dettbarn summarises some of the key points of a discussion at this year's eCampaigning Forum meeting.
Located in Insights / Knowledge