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Video link Supporter re-activation and segmentation via email
by Duane Raymond — published Mar 13, 2013 — last modified Nov 11, 2015 10:08 pm — filed under: , , , , , , ,
Glyn Thomas has been leading a pilot email re-activation effort at WDM and shares his techniques, findings and conclusions to date (March 2013). This included both campaigning supporters and but donors.
Located in Insights / Knowledge
Video link Digital fundraising via campaigning
by Duane Raymond — published Apr 11, 2014 — last modified May 14, 2014 08:44 pm — filed under: , , , , , , , , , , ,
Glyn Thomas shares case study of the range of methods and results for digital fundraising at the World Development Movement (WDM).
Located in Insights / Knowledge
How do I get more people to sign my petition?
by ECF Discussion Summaries — published Oct 17, 2011 — last modified Aug 24, 2014 11:55 am — filed under: , , , , ,
Suggestions and advice from the eCampaigning Forum email list on that campaigning fundamental - how do you create a compelling call to action, and how do you reach people who might respond to it?
Located in Networks / Campaigning Forum / Summaries
Pre-filled forms - some thoughts on good practice
by ECF Discussion Summaries — published Jun 13, 2012 — last modified Jan 21, 2016 09:56 pm — filed under: , , ,
Pre-filling your supporter's key details into an action or donation form can massively increase response rates, but can you manage this and protect supporter data?
Located in Networks / Campaigning Forum / Summaries
HTML email comes of age
by Rachel Collinson — published Jul 30, 2012 — last modified Apr 22, 2013 07:24 am — filed under: , ,
Plain-text email enthusiast Rachel Collinson explains why she thinks html email might finally be worth the trouble.
Located in Blog / 2012