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An e-campaigning reading list
by Mark Parker — published Aug 17, 2011 — last modified Apr 11, 2013 12:09 pm — filed under: , ,
What should read to help my thinking on great campaigning? Here are some suggestions...
Located in Blog / 2011
Are NGO campaigners thinking too small?
by Duane Raymond — published Apr 11, 2013 — last modified Jan 06, 2015 01:59 pm — filed under: , , , , , ,
NGO campaigners often aim for and achieve small gains: law changes, corporate commitments, etc. Meanwhile the union movement has a credible claim to having 'created the middle class' and improved work for most of humanity.
Located in Blog / 2013
Video link Developing an International Digital Strategy
by Duane Raymond — published Mar 14, 2013 — last modified Dec 16, 2014 01:48 pm — filed under: , , ,
International NGOs (INGOs) face a challenge with their global digital strategy: do they centralise their approach or do they de-centralise?
Located in Insights / Knowledge
Video link Digital fundraising via campaigning
by Duane Raymond — published Apr 11, 2014 — last modified May 14, 2014 08:44 pm — filed under: , , , , , , , , , , ,
Glyn Thomas shares case study of the range of methods and results for digital fundraising at the World Development Movement (WDM).
Located in Insights / Knowledge
How to Campaign like Obama
by Duane Raymond — published Feb 21, 2010 — last modified Apr 09, 2013 03:04 pm — filed under: , , , , , , , ,
Obama's 2008 campaign for the US presidency (and for the US Democratic party's nomination) is widely viewed as one of the most effective campaigns ever run. Campaigners around the world are looking to learn from it. To do that we need to debunk the myths and highlight the critical success factors.
Located in Blog / 2010
How to eCampaign like Obama
by Duane Raymond — published Feb 22, 2010 — last modified Jun 23, 2015 11:00 am — filed under: , , , , ,
In 2008, one element of the success of Obama's campaign to be elected US president was down to how his campaign used the Internet. With the right priorities, people and strategies, you can e-campaign like Obama too.
Located in Blog / 2010
How to plan highly effective campaigns
by Duane Raymond — published Mar 07, 2011 — last modified Apr 11, 2013 02:08 pm — filed under: , , , ,
Many people are active organising campaign to achieve social change. But why do some succeed quick while others languish for years? Chris Rose provides tips and examples on how to plan an effective campaign strategy and what needs to be considered.
Located in Insights / Knowledge
Video link Integrating Digital Campaigning and Fundraising
by Duane Raymond — published Mar 13, 2013 — last modified Nov 11, 2015 10:08 pm — filed under: , , , , , ,
Hannah Lownsbrough (38 Degrees) shares strategies and tactics for integrating digital fundraising and campaigning at the 2013 eCampaigning Forum.
Located in Insights / Knowledge
Video link NGO challenges with digital campaigning and fundraising
by Duane Raymond — published Apr 10, 2008 — last modified Sep 04, 2014 07:51 pm — filed under: , , , ,
Ben Brandzel summarises the key stumbling blocks organisations face in being more effective at online organising (aka e-campaigning).
Located in Insights / Knowledge
Planning for Success: Change.gov
by Duane Raymond — published Nov 10, 2008 — last modified Apr 09, 2013 03:06 pm — filed under: , , , ,
Immediately after Obama won the US presidential election, the Change.gov site went up. In addition to a brilliant idea that supports Obama's platform, it demonstrates what all campaigning organisation should do: plan and prepare for success.
Located in Blog / 2008
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