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Video link Digital fundraising via campaigning
by Duane Raymond published Apr 11, 2014 last modified May 14, 2014 08:44 pm — filed under: , , , , , , , , , , ,
Glyn Thomas shares case study of the range of methods and results for digital fundraising at the World Development Movement (WDM).
Located in Insights / Knowledge
Video link Why we should all love forms
by Duane Raymond published Apr 10, 2014 last modified May 12, 2014 09:53 am — filed under: , ,
It's time for forms everywhere to be transformed from their beige filing cabinet mediocrity to entities that are more fun, more appealing and generally not a pain for people to fill in.
Located in Insights / Knowledge
Special Branch – super campaigners for UK woodlands
by Kaye Brennan published Apr 17, 2013 last modified Apr 17, 2013 12:07 pm — filed under: , , , , , ,
Kaye Brennan explains how Woodland Trust is developing and supporting deeper relationships with key 'super campaigners'.
Located in Insights / Knowledge
Video link Supporter re-activation and segmentation via email
by Duane Raymond published Mar 13, 2013 last modified Nov 11, 2015 10:08 pm — filed under: , , , , , , ,
Glyn Thomas has been leading a pilot email re-activation effort at WDM and shares his techniques, findings and conclusions to date (March 2013). This included both campaigning supporters and but donors.
Located in Insights / Knowledge
Video link Lessons from a data-driven campaign (Obama 2012)
by Duane Raymond published Mar 13, 2013 last modified Jul 31, 2014 08:34 am — filed under: , , , , , , , ,
The campaign's Director of Digital Analytics, Amelia Showalter, takes you inside campaign headquarters for a quick glimpse of the thrilling successes and informative failures of Obama's digital testing program.
Located in Insights / Knowledge
Video link Integrating Digital Campaigning and Fundraising
by Duane Raymond published Mar 13, 2013 last modified Nov 11, 2015 10:08 pm — filed under: , , , , , ,
Hannah Lownsbrough (38 Degrees) shares strategies and tactics for integrating digital fundraising and campaigning at the 2013 eCampaigning Forum.
Located in Insights / Knowledge
Unleashing the power of live broadcasting
by Rob Salmon, Torchbox published Jun 10, 2010 last modified May 13, 2014 09:19 am — filed under: , , , , ,
A camera, a laptop and an internet connection... and you can broadcast live to the world. Rob Salmon outlines some of the ways that individuals and organisations can use the new opportunities.
Located in Insights / Knowledge
Involving beneficiaries in campaigning
by Lee Webster, CARE International published Jun 03, 2010 last modified Jun 02, 2010 03:31 pm — filed under: , , , , , ,
How can campaigners involve 'real people' in a campaign? Katie Turner and Lee Webster summarise the learning points from a discussion at the 2010 eCampaigning Forum about how technology can help, and ways to make sure involvement is effective and ethical.
Located in Insights / Knowledge
How to eCampaign like Obama
by Duane Raymond published Feb 22, 2010 last modified Jun 23, 2015 11:00 am — filed under: , , , , ,
In 2008, one element of the success of Obama's campaign to be elected US president was down to how his campaign used the Internet. With the right priorities, people and strategies, you can e-campaign like Obama too.
Located in Blog / 2010
How to Campaign like Obama
by Duane Raymond published Feb 21, 2010 last modified Apr 09, 2013 03:04 pm — filed under: , , , , , , , ,
Obama's 2008 campaign for the US presidency (and for the US Democratic party's nomination) is widely viewed as one of the most effective campaigns ever run. Campaigners around the world are looking to learn from it. To do that we need to debunk the myths and highlight the critical success factors.
Located in Blog / 2010