2012

The integration imperative: Tiananmen mothers case study

by Ben Brandzel last modified Nov 02, 2014 02:35 PM

Ben Brandzel explains how integrating communications with 'donors' and 'activists' can pay off, with a case study of Amnesty UK's 'Tiananmen mothers' campaign.

The integration imperative: Tiananmen mothers case study - Read More…

Reactivating inactive supporters

by Duane Raymond last modified Oct 24, 2013 07:37 PM

In a decade of campaigning data analysis, the inactive supporter segment has always been the majority of all supporters, usually from 70% to 90%. But it doesn't have to be this way.

Reactivating inactive supporters - Read More…

Targeting tweeting MPs

by Jana Mills last modified Jun 14, 2013 06:04 AM

Save the Children UK made the most of publicly available data, and their own supporter information, to target MPs active on Twitter for their Hunger campaign. Jana Mills explains.

Targeting tweeting MPs - Read More…

Getting staff engaged with a campaign

by Lotte Deckers Dowber last modified Feb 23, 2013 01:10 PM

You might take for granted that your organisation's staff will take part in your campaigns, but it won't happen by itself. Lotte Deckers Dowber pulls together some tips and advice on involving your colleagues and making the most of their support.

Getting staff engaged with a campaign - Read More…

Talking digital, acting local

by Hugh Mouser last modified Feb 23, 2013 01:10 PM

Hugh Mouser outlines six ways ways that your campaign can use the power of online to connect at a local level.

Talking digital, acting local - Read More…

Making joint campaigns work online

by Nikki Whiteman last modified Feb 23, 2013 01:09 PM

Nikki Whiteman of UK consumer organisation Which? explains how they worked with campaigning group 38 degrees on 'The Big Switch', challenging energy suppliers to come up with a more competitive offer to consumers.

Making joint campaigns work online - Read More…

HTML email comes of age

by Rachel Collinson last modified Apr 22, 2013 07:24 AM

Plain-text email enthusiast Rachel Collinson explains why she thinks html email might finally be worth the trouble.

HTML email comes of age - Read More…

The ethics of photography

by Esther Freeman last modified Jul 31, 2014 08:34 AM

A high-impact image can make all the difference to a campaign. But what are the implications of making someone the face of an issue? Esther Freeman, a digital campaigner and founder of the Fashion Mob, explains how the decision to curate a photo exhibition confronted her with some difficult challenges about consent.

The ethics of photography - Read More…

by Admin published Feb 17, 2013,
Catch Up with ECF 2014
April 10 | 11 Oxford, UK

WHAT Annual forum of NGO experts
WHO campaigners, fundraisers, digital leaders, technologists
TAG #ECF2014

watch videos ⇒

event overview