"When staff went to their first event they’d come back awed by what others were doing, anxious but determined to try things out. From the second event they’d come back comfortable they understood their job. At event three they would be presenting, proud, full of confidence and at the cutting edge of the sector. "
For those of you returning, interested (or even sceptical) in joining the 2017 Campaigning Forum, there are tangible ways you can plan to get the most out of participating regardless of whether it is your first time or your 15th. Here is what you can do to make ECF events work for your needs every time.
Tonee Ndungu shared with the 2009 eCampaigning Forum how he and his team are engaging and educating youth in Kenya. Now he is back in Kenya and asked for advice to get funding to continue the work - and Patrick of Action Medical Research took up his call and 19 hours later...
Campaigning has never been an activity with long lead-times. Yet the 64ForSuu.org campaign site in support of Burma's illegally imprisoned democratically elected leader - Aung San Suu Kyi - was pulled together in just 6 days.
Benchmarking is comparing similar activities. Yet many confuse it with evaluating. Here I hope to clarify it before the 2009 eCampaigning Review is launched on 13 Oct 2009.
Split-testing campaigning emailings (and on web pages) is growing as organisations' e-campaigning starts to become more sophisticated. Yet ensuring each split-test is statistically valid is critical.
eCampaigning is increasingly critical to the success of campaigning (aka advocacy). For those organisations just starting campaigning via interactive media, this post should help you understand what is and is not essential.
I have just launched FairSay re-designed website. In doing so, I tried to apply all the relevant e-campaigning best practices and thought others (you) might be interested in what went on behind the scenes.
The long awaited eCampaigning training series is finally here. From what I can tell, it is the most comprehensive eCampaigning training series anywhere.
In My Name is a new global public campaign by GCAP leading up the the annual "Stand Up Speak Out" day of action to end poverty.
The success of a campaign by the British Humanist Association demonstrates that donating can be a highly successful campaigning action: a way for people to make a political statement by funding a campaign action.
Barak Obama won of the US presidency due to a number of factors. Many attribute his campaign's use of the Internet as one of these factors. Yet it was not the Internet that helped him win: it was networking.
Immediately after Obama won the US presidential election, the Change.gov site went up. In addition to a brilliant idea that supports Obama's platform, it demonstrates what all campaigning organisation should do: plan and prepare for success.
Recession. Budget cuts. Redundancies. I'm hearing about lots of turmoil in campaigning organisations. The irony of the times is that the worse the economy gets the MORE campaigning is needed. So with all that is going on, what e-campaigning support do YOU need in 2009?
Campaigning Review Part I: Two significant milestones were achieved in 2006: the campaigning space became more crowded and the Internet became mainstream. This has implications for anyone campaigning online or offline, so 2007 should be an interesting year.
Campaigning Review Part II: Planned and unplanned events in 2006 kept campaigners busy. The implications of some 2006 events will also continue to keep campaigners busy for 2007. This is a look back at what relevant events happened in 2006 that campaigners can learn from or just reminisce about.
Campaigning Review Part III: Working regularly with a number of major campaigning organisations and coalitions means I get to see which issues arise again and again. Here are the campaigning gaps for 2006 - although many have existed for years. Maybe by pointing them out, improvements can be made and I can make a new list for 2007 :-)
A high-impact image can make all the difference to a campaign. But what are the implications of making someone the face of an issue? Esther Freeman, a digital campaigner and founder of the Fashion Mob, explains how the decision to curate a photo exhibition confronted her with some difficult challenges about consent.
NGO campaigners often aim for and achieve small gains: law changes, corporate commitments, etc. Meanwhile the union movement has a credible claim to having 'created the middle class' and improved work for most of humanity.