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Making joint campaigns work online
by Nikki Whiteman published Jul 22, 2012 last modified Oct 01, 2015 01:17 pm — filed under: , , , ,
Nikki Whiteman of UK consumer organisation Which? explains how they worked with campaigning group 38 degrees on 'The Big Switch', challenging energy suppliers to come up with a more competitive offer to consumers.
Located in Blog 2012
How to eCampaign like Obama
by Duane Raymond published Feb 22, 2010 last modified Jun 23, 2015 11:00 am — filed under: , , , , ,
In 2008, one element of the success of Obama's campaign to be elected US president was down to how his campaign used the Internet. With the right priorities, people and strategies, you can e-campaign like Obama too.
Located in Blog 2010
The ethics of photography
by Esther Freeman published Aug 23, 2012 last modified Dec 16, 2014 01:48 pm — filed under: , , , , ,
A high-impact image can make all the difference to a campaign. But what are the implications of making someone the face of an issue? Esther Freeman, a digital campaigner and founder of the Fashion Mob, explains how the decision to curate a photo exhibition confronted her with some difficult challenges about consent.
Located in Blog 2012
Targeting tweeting MPs
by Jana Mills published Mar 26, 2012 last modified Jun 14, 2013 06:04 am — filed under: , , , , ,
Save the Children UK made the most of publicly available data, and their own supporter information, to target MPs active on Twitter for their Hunger campaign. Jana Mills explains.
Located in Blog 2012
Using a Google+ hangout for an online press conference
by Alison Reynolds published Sep 22, 2011 last modified Jun 13, 2013 06:29 pm — filed under: , , , , , ,
Alison Reynolds explains how Tibet activists used Google+ and Ustream to run a global press conference at little or no cost.
Located in Blog 2011
Planning for Success: Change.gov
by Duane Raymond published Nov 10, 2008 last modified Apr 09, 2013 03:06 pm — filed under: , , , ,
Immediately after Obama won the US presidential election, the Change.gov site went up. In addition to a brilliant idea that supports Obama's platform, it demonstrates what all campaigning organisation should do: plan and prepare for success.
Located in Blog 2008
How to Campaign like Obama
by Duane Raymond published Feb 21, 2010 last modified Apr 09, 2013 03:04 pm — filed under: , , , , , , , ,
Obama's 2008 campaign for the US presidency (and for the US Democratic party's nomination) is widely viewed as one of the most effective campaigns ever run. Campaigners around the world are looking to learn from it. To do that we need to debunk the myths and highlight the critical success factors.
Located in Blog 2010
Donating IS a campaigning action
by Duane Raymond published Oct 21, 2008 last modified Mar 27, 2013 04:20 pm — filed under: , , ,
The success of a campaign by the British Humanist Association demonstrates that donating can be a highly successful campaigning action: a way for people to make a political statement by funding a campaign action.
Located in Blog 2008
64ForSuu.org: Launching a New Campaign in 6 Days
by Duane Raymond published May 27, 2009 last modified Mar 27, 2013 04:20 pm — filed under: ,
Campaigning has never been an activity with long lead-times. Yet the 64ForSuu.org campaign site in support of Burma's illegally imprisoned democratically elected leader - Aung San Suu Kyi - was pulled together in just 6 days.
Located in Blog 2009
Talking digital, acting local
by Hugh Mouser published Jun 24, 2012 last modified Feb 23, 2013 01:10 pm — filed under: , , ,
Hugh Mouser outlines six ways ways that your campaign can use the power of online to connect at a local level.
Located in Blog 2012