Search results

How to write a great web brief
by Rachel Collinson published Jun 28, 2010 last modified Dec 09, 2014 11:20 am — filed under: , , , ,
The path to a great website or interactive tool can often be a rocky one. Rachel Collinson shares some insights from the agency perspective on how to get the result you need, on time and on budget, AND have a happy relationship with your suppliers.
Located in Insights Knowledge
Video link NGO challenges with digital campaigning and fundraising
by Duane Raymond published Apr 10, 2008 last modified Sep 04, 2014 07:51 pm — filed under: , , , ,
Ben Brandzel summarises the key stumbling blocks organisations face in being more effective at online organising (aka e-campaigning).
Located in Insights Knowledge
Video link Unconscious motivational values
by Duane Raymond published Mar 21, 2012 last modified Aug 10, 2014 03:41 pm — filed under: , , , , ,
Campaigning strategist and author Chris Rose (books: "How to Win Campaigns" and "What Makes People Tick?") shares how people's motivational values affect what messages people respond to.
Located in Insights Knowledge
Risk in online campaigning
by Jon Worth published Jul 05, 2010 last modified Jun 13, 2013 06:28 pm — filed under: , , , ,
A key challenge for online campaigners is helping their organisations get a realistic understanding of the risks of using the internet to campaign. John Worth summarises some of the key points of a discussion at the 2010 eCampaigning Forum.
Located in Insights Knowledge