Winning YouTube: Learning from highly shared videos

There might not be a magic formula for virality, but Richard presents on a growing body of research that is providing valuable insights into creating shareable videos.


Richard Roaf is Director of Alter Eco Communications where he produces videos for charities and supports organisations in developing evidence based strategies for YouTube. @rroaf

He was presenting at the annual 2014 eCampaigning Forum event in Oxford, UK

by Duane Raymond published Apr 10, 2014,